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Despite slower growth than in previous years, all indications suggest that 2025 will once again be a record year for national tourism. Accordingly: By October 2025, the total number of overnight stays in Portugal reached 72.8 million, compared to 71.2 million in the same period of 2024, representing growth of 2.2%. Total accommodation revenues associated […]

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At Costa Verde, we have always believed that the role of a company goes far beyond producing goods or generating economic value. Companies carry a growing responsibility as social actors, capable of positively influencing the communities where they operate. Assuming social responsibility has been, for Costa Verde, a conscious, structured, and ongoing choice. It was in […]

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When good gastronomy and genuine hospitality come together, we inevitably think in emotions, senses, lived experiences, or even the ones we still want to live. You cannot think of restaurants without emotion. However, it is the rational factor that brings balance. Despite everything, it’s a business. We know that behind every dish there may be […]

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The Restaurants’ Sector is going through one of the most dynamic and challenging phases in its history. After decades of evolving around gastronomic quality, service efficiency and hospitality, the sector is now undergoing a real revolution, where the overall customer experience has become the center of everything. It is no longer enough to serve well. […]

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Luxury in hospitality has changed its skin. It’s no longer just about a majestic lobby or an Instagram-worthy room. Today, intentionality is required: spaces that welcome with sincerity, materials that breathe authenticity, and experiences that extend beyond the stay, experiences that inspire new ways of living, well beyond the hotel walls. And it is precisely […]

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After consecutive record-breaking years for national tourism, many expected 2025 to be a challenging year in terms of maintaining the same growth trajectory. Sustaining the pace seen in 2023 and 2024 over multiple consecutive years was never going to be easy. However, 2025 may well become another record year for Portuguese tourism. Let’s take a […]

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How should we think about talent in the context of hospitality? By focusing primarily on individuals’ contributions, personality fit, and having a people’s people-driven attitude, the talent movement, by definition, succeeds in making the work placement and brand whole equal to the sum of the parts and no more. Best hospitality brands are obsessed with […]

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