
There’s a lot of talk around minimalist style in room decoration. Associated with white-stone and lime-white tones, they convey the Mediterranean inspirations of Greece or the Balearic Islands, or even a deep, rural Alentejo. It reminds us of a raw, unfiltered sense, disarming in its simplicity. But it doesn’t have to mean uncomfortable. Here are some of the ingredients of this minimalist approach to hotel industry:
This mix of minimalist and industrial design enables modern, functional and elegant environments. These spaces attract guests who appreciate an urban-sensed clean and simplified aesthetic. It attracts the “tribe” of people who value the simple side of life, humble surroundings and attentive service, focused on materials’ quality – good cotton or linen towelling and fresh flowers, conveying attention and care.
A minimalistic industrial hotel combines the simplicity and lines of minimalist design with the raw, bold aesthetic of industrial elements. This style generally features an open, airy environment, focused on functionality, where natural materials are on display, through the use of a neutral colour palette in pastel shades.
It blends-in perfectly with another trendy concept, Slow Living or the slow lifestyle in general. A concept that brings us back to sustainability and environment-friendly travelling practices. Food items and “slow food” are one of the main themes of this lifestyle, prioritising respect for food that is meant to be leisurely enjoyed, with the quality and production respect that it deserves, because of the way it was developed and made. Choose a collection of tableware and plating that turns food into an authentic venue with colour and life. Here’s the invitation in the middle of summer: slow down and enjoy life slow-ly.
Catarina Varão – General Manager
“Once upon a time there was a company made up of a passion for charming hotels, an obsession with hospitality and a focus on service. We form teams, launch projects, audit departments. T for Tourism. H for Hospitality and 2 to square projects, boost them and optimize them. This is the constant challenge of this company founded in 2007 by me, dreamer of its name Catarina Varão.” – TH2